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Knowledge is Power: Media Monitoring and the Bigger Picture

Onclusive

Our customers agree that Onclusive provides the most comprehensive media monitoring available, including digital, newswire, print, broadcast, and radio coverage. We recently shared the results of a G2 Crowd study where respondents stated that we are leading the industry when it comes to PR analytics solutions.

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What Goes in a Great Media Kit

ReimaginePR

Even radio. Also, you have such a short moment to grab their interest, that top real estate is best used by some compelling copy. Old-fashioned media releases were all about facts but a compelling, short story about how the product came to be or how it saved a real user from some problem they were having gets attention.

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How to Spy on Your Competition & Steal Their Secrets

Cision

You can find out what they do behind the scenes if you look for case studies (do a search for “case studies for company ’x’”) that take a deep dive into their innovative tactics. Case Study in Innovation Outside a Niche. Also take a tour of their websites and blogs. How did Movoto do it? The Key Steps.

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Maxim Behar for MeTV: PR is Changing Every Single Day

Maxim Behar

And then, I became a journalist, although I studied International Business and graduated in Prague, the Czech Republic. Imagine the world 15-20 years ago, there was the traditional media, TV channels like yours, newspapers, radio stations, and that was all. Meanwhile, I was also learning the news I was writing. Host: Big-ups!

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How to Spy on Your Competition and Steal Their Secrets

Beyond PR

You can find out what they do behind the scenes if you look for case studies (do a search for “case studies for company ’x’”) that take a deep dive into their innovative tactics. Case Study in Innovation Outside a Niche. How do they drive traffic, create engaging content, make content get shared, and capture leads? Define goals.

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What a Duck Can Do For “Social” Media Relations

Waxing UnLyrical

Allow me to present a case study, and you decide if my theory is valid. Earned media coverage included a 60-second spot on WHO-TV, as well as mentions in the Des Moines Register and the highest rated FM radio station More 104.1. What a Duck Can Do. We all know visual content is consumed faster and shared more often than text.

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The Essential Guide to Mass Communication: History, Methods, Ethics, and the Future

Masters in Communications

Mass communication is a subarea of communications studies in the US, and social science with some elements of physical science - especially when designing systems and technology to transmit messages. Typically, it is synonymous with broadcast and print media: radio, TV, and film (small and large screen), print media, and advertising.

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