Presspage

APRIL 11, 2024

“We were on a tight budget, so the PR firm advised us to create our own ‘social media release’: basically, a website where journalists could find all the information they needed to know about our company. It included photos, videos, press releases and even a chat tool for sending instant inquiries to us.

Enterprise 117

Enterprise Automotive Company Airlines 117

Doctor Spin

DECEMBER 10, 2022

“Every once in a while I’ll sit down with a jug of Jack Daniels and a bottle of Advil and dig through old press releases to see if PR agencies have learned how to write.” — Mark Ragan This is the Reykjavik press release. There’s much to say about OpenAI’s newly released ChatGPT.

Hotels 52

Hotels Travel Resources Data 52

Buzzstream

FEBRUARY 27, 2024

Possibly, you’re confused about the differences between press releases and media pitches and which approach is right for you. In this guide, I’ll be sharing my approach to writing media pitches, plus you’ll find a bunch of helpful tips and examples to assist you in writing your own. What is a Media Pitch?

Pitching 83

Pitching Writing Film How To 83

Beyond PR

SEPTEMBER 8, 2016

This may not have been the message Content Marketing World attendees were expecting to hear during Joe’s welcome address. When our Senior Vice President of Marketing Ken Wincko led a presentation on earned media, he was asked about content cadence: “Should a company send out press releases for every client win because their competitor does?”.

Content Marketing 40

Content Marketing Marketing Customer Service Airlines 40

Shift Communications

SEPTEMBER 23, 2016

We pride ourselves on our smart, dedicated (and who can forget ballsy) culture. I had about a two-week summer vacation and then I started my first real world job at SHIFT. For example, as an account coordinator, you have to be a really good researcher and you have to learn to use your resources to help find the answer.

Interviews 60

Interviews Resources Writing Course 60

Prohibition

DECEMBER 17, 2021

Examples of a crisis include natural disasters, such as floods, earthquakes or fires; conflict or war; death or severe illness in the family; divorce or family breakup; sexual, physical or emotional abuse; losing your job; being involved in an accident; committing a crime you can’t remember. Who needs crisis communication?

Crisis Communications 62

Crisis Communications Crisis Communications Crisis Management 62