Buzzstream

FEBRUARY 9, 2024

Press releases are one of the most impactful tools in a PR toolbox, but how you approach them can mean the difference between great coverage and a waste of time and money. Just because most journalists agree that press releases are a top priority when looking for trusted sources doesn’t mean all press releases hit the mark.

Examples 62

Examples Product Launch Data Report 62

ImPRessions - Crenshaw Communications

APRIL 2, 2019

Take home some hardware. For example, the Stevie American Business Awards have categories for “tech innovator of the year,” “maverick of the year,” and “woman of the year.” For example, the Stevie American Business Awards have categories for “tech innovator of the year,” “maverick of the year,” and “woman of the year.”

Conference 160

Conference Leadership LinkedIn Social Media 160

ImPRessions - Crenshaw Communications

SEPTEMBER 9, 2016

Apple switched its public relations into high gear this week for the release of the new Apple iPhone 7. Reporters cover the consumer tech beat from many angles – software, hardware, strictly product reviews or company profiles. The post PR Strategies For Consumer Tech Press appeared first on Crenshaw Communications.

Consumer 120

Consumer Strategy Print Pitching 120

Cision

MAY 1, 2017

Writing for Slate shortly after Facebook Live’s release, Willa Paskin shared one of her initial impressions of Facebook Live being that they often aren’t planned as thoroughly as other video content, and it often makes the live content hard to watch (and replays even more).

Video 197

Video Facebook Retail How To 197

Beyond PR

MAY 1, 2017

Writing for Slate shortly after Facebook Live’s release, Willa Paskin shared one of her initial impressions of Facebook Live being that they often aren’t planned as thoroughly as other video content, and it often makes the live content hard to watch (and replays even more).

Facebook 63

Facebook Video How To Retail 63