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Public Relations Skills

PR for Anyone

As a real estate agent, it’s important to be the “famous” agent in your community. The media is going to use someone as their real estate expert, so let it be you. By incorporating this type of visibility into your day-to-day plan, it will help you grow your real estate business. People upsizing?

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A Journalist’s POV: 3 Questions From A PR Agency

ImPRessions - Crenshaw Communications

If your story has resonance to residents of Westchester County, look to John Bruno Turiano, longtime senior editor of premiere regional publication, Westchester Magazine. John is very open to story ideas and the magazine covers a wide variety of topics spanning the area and the world. We are perennially swamped!

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How to Fill Your Slow-Moving PR Pipeline Pitching Vertical Markets

Rock the Status Quo

In Arizona, most business publications run their finance issues in November and December; therefore, I expected a frenzy of pitching immediately, followed by a lull. ” Sure enough, two solid weeks of pitching landed two byline articles, and a handful of interviews. Get Creative With WHO You Pitch. That dreaded lull.

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A Journalist’s POV: 3 Questions From A PR Agency

ImPRessions - Crenshaw Communications

We at Crenshaw pride ourselves on nurturing real relationships with journalists, beyond mere constant pitching. The best relationships I have with my contacts in PR make it a point to do the following: • Review my magazine and/or website before making contact. Personalize a pitch. Mass e-mails beg to be deleted.

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Pretty Decent Pitch: From The Laermer Files

Bad Pitch Blog

Here is a decent pitch (DP) from RLM pr. Years ago a little nothing NY biz magazine came out and we were asked to go to town, literally, and to promote it as something special. We scanned those pages for weeks before writing this. Finally, New Yorkers can get real insight into how to succeed in an extremely competitive town.”

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Old Journalism’s Demise.Good News For Us!

Bad Pitch Blog

I am writing to you from 35,000 feet where American and something badly branded as Gogo Inflight has granted me 12 buck access to the Internet. Everyone I know wonders whether these papers (and a whole host of magazines) firing just about anyone who’s not a star will affect our little PR industry. Finally: Who will we be pitching?

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Maxim Behar for MeTV: PR is Changing Every Single Day

Maxim Behar

Meanwhile, I was also learning the news I was writing. One day, a big American petroleum company came, and they invited me for a pitch in public relations. We were going to the media, and the media was writing so we could reach the targets. So, what made you write this book? Maxim: It came naturally.