Remove Ethics Remove International Remove Marketing Remove Real Estate
article thumbnail

Paddle your own ethical canoe – Filomena Fanelli

Ethical Voices

She discusses a number of important ethical issues, including: Why we need to trust but verify. Ethics and predatory lending. I started my career at Rubenstein Associates, had a really solid and ethics filled foundation from them. And there weren’t many public relations specialists in my market. It’s true.

Ethics 82
article thumbnail

Does PR Help in Reputation Management for Your Company?

Victorious PR

You know it’s reputable because you personally vet and hire each employee; have strong company values that you live by; inspire your employees to live by them as well; and do your best to make sure your company is ethical, moral, and genuine. Now, let’s imagine a crooked business owner. They cheat, lie, and steal to get ahead.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The ethical importance of knowing when to say “No” – Natasha Koifman

Ethical Voices

She discusses a number of important ethics issues including: The ethical importance knowing when to saying “No”. How to empower your employees to make tough ethical decisions. We work with lifestyle brands, and we’ve helped establish some of the biggest brands in the market. The blurring of paid and owned media.

Ethics 52
article thumbnail

Stuck in the middle

PRSay

Focusing on internal communications allows me to help my organization and clients build their brands. Ethical dilemmas are rarely straightforward, especially in internal communications. Modeling from Sisela Bok’s three-step ethical decision-making process, we need to weigh out: What we know and what we don’t know.

Ethics 60
article thumbnail

7 Reasons Your B2B Content Marketing Program Fails to Deliver that You Probably Haven’t Heard Before

Sword and the Script

There’s are several industry organizations that field annual surveys about content marketing and they are gearing up. Last year, the data overwhelmingly found every business says they are doing content marketing. This year, I predict satisfaction with content marketing will slide and many won’t understand why.

article thumbnail

PRoust Questionnaire: Helen Slater

PR Conversations

And when clients don’t really get PR (see above), instead treating it as an afterthought to marketing. High-quality thinking and good, ethical practices. They are vastly different markets and where everything is writ large compared to our small, beautiful environment where everyone knows everyone. Nelly Benova. Peter Stanton. -

article thumbnail

Maxim Behar for MeTV: PR is Changing Every Single Day

Maxim Behar

And then, I became a journalist, although I studied International Business and graduated in Prague, the Czech Republic. Now we have thousands of international awards, a big office with many people, but my attitude towards the business is the same. I would add also ethics and honesty for our industry. That is how I started!