article thumbnail

I’m in the Mood for a Good Holiday Story

Business Wire

Make it easy for reporters to tell a compelling story by adding photos, videos, and infographics. Give them easy content to use including infographics, PDFs, and Customer Testimonials. If you’re looking to activate reporters to cover your holiday news, NOW is the time to write your holiday stories.

article thumbnail

What is Technology PR?

5W PR

Here are some common types of Tech PR and how they’re implemented: Product Launch PR: Focuses on creating buzz and generating media coverage for new product releases, highlighting their features and benefits. This is especially effective for consumer technology products.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Anatomy of a Press Release: Types, Templates, and Examples

Buzzstream

For example, if the company is restructuring its internal management structure in a way that only affects employees, it’s likely not newsworthy. Examples of assets include data, infographics, and videos, among others. Tip: Look at the product specs or any marketing and sales material.

article thumbnail

Behind the Headlines with Kristin Daher

Cision

I am still very much in the trenches with my employees when it comes to account service, and I wouldn’t have it any other way. My PR employees work in tandem with our social media manager to ensure that we’re maximizing awareness opportunities and supporting our media relations with compelling visuals.

Pitching 228
article thumbnail

7 Things You Need to Do After Publishing New Content

Contently - Strategy

Keep in mind that larger organizations may have many more employees involved in the post-publication process compared with a startup or small business. And this process might look very different for multiple pieces of content surrounding a significant product launch versus a one-off blog post. What might this look like?

eBook 145