PR Job Coach

NOVEMBER 10, 2009

'This is a guest blog that I penned for [link] , the blog site for search executive Lindsay Olson of Paradigm Staffing [link]. The blog is repeated here to convey the urgency of helping reduce unemployment by raising awareness of those who are gainfully employed to the plight of those who are not. Paying it Back/Paying it Forward - Do''s for Helping a Job Search More than 100 people have sought advice from me in just the last six months on topics ranging from cold calling, search techniques, bad

Web 118

Web LinkedIn Blogging Interviews 118

Bad Pitch Blog

NOVEMBER 6, 2009

'We''re all looking for something to take us to a better place-workwise, that is. How do we do that? Follow trends. When you’ve got one example, it’s a “noticeable situation.” When you’ve got two examples, it’s a fact. And when you’ve got three examples—welcome to a trend. A trend is something that is just happening—the way ads are becoming smaller by the second (and disappearing, thank G-d); the use of tiny devices that are almost ear-sized for us to check who wants to reach us; the tendency fo

Trends 61

Trends Privacy Fashion Newspapers 61

PR Job Coach

NOVEMBER 27, 2009

'I love it when I receive questions from young inquiring minds. And normally it is folks just getting started in the public relations field. Never did I expect to see a question from an energetic person in high school who is anxious for success in our industry. The inquiry from the high schooler went something like this. I am in high school want to pursue a career as a celebrity publicist.

Training 106

Training Publicity Insurance Insurance 106

Bad Pitch Blog

NOVEMBER 8, 2009

'Bloggers send more than a few emails asking to be removed from a media list, we also send emails to PR people to tell them why a pitch doesn’t work for their blog – and perhaps what might work in the future. I rarely receive a response from these notes – which is unfortunate and yet telling. But music blogger Olivia Giovetti brings us an experience with a PR firm representing high-end hospitality clients that serves as a clear, and very frustrating, example of what not to do.

Pitching 60

Pitching Agency Customer Service Software 60

Two years after its initial release, Peter H. Paulsen’s book, From Brick and Mortar to Prosperity, continues to inspire readers around the globe.

Bad Pitch Blog

NOVEMBER 29, 2009

'After years in your PR dream job you may now be among the unemployed, checking out job boards, receiving alerts from Indeed, scanning craigslist. You’ve sent your resume to anything in the neighborhood of your capabilities; then you stare at your PDA and wait. While you might be in shock, halfheartedly going through motions of what you think you should be doing to “look for a job,” this lackadaisical and noncommittal approach will get you precisely nowhere.

Interviews 43

Interviews Crisis Management Facebook Media Training 43