Fri.Mar 17, 2017

Trending Sources

The Big Question: Executive Media Training

Spin Sucks

As PR pros, we are well aware of why we want executives to do media training. We asked seven experts on the tips they use for convincing reluctant executives to go through media training. Here’s what they said. The post The Big Question: Executive Media Training appeared first on Spin Sucks.

5 Tips To A Successful PR Career

ImPRessions - Crenshaw Communications

Public relations is a $13 billion industry employing 100,000 people in the US. And, the need for qualified PR people has never been greater.

Philanthropy 3.0

6 A.M.

6am Blog Epic Foundation Richard Edelman

Gin and Topics: Microwave Cameras, Provocative Guys, and More

Spin Sucks

On this week's Gin and Topics, we have microwave cameras, guys who dress provocatively, a lesson in saying gyro, the babysitter, and more. The post Gin and Topics: Microwave Cameras, Provocative Guys, and More appeared first on Spin Sucks.

Harness the Power of Influencers and Advocates

Learn how to find and use influencers and advocates to gain buyer's trust on your behalf.

More Trending

Why Research is Key to Your Media Relations Strategy

Stern + Associates

The media landscape is in constant flux. The value of coverage is questionable, and how news is consumed and shared is as diverse as it is constantly changing. Our mindset. The post Why Research is Key to Your Media Relations Strategy appeared first on Stern Strategy Group. Media Relations Journalism media relations PR research Social Media Technology

3 ways to avoid snags in ‘influencer marketing’ campaigns

PR Daily

The marketing world has realized the power of social media heavyweights. In the right situations, they can lead to increased brand awareness and significant sales, but some companies have become overindulgent, showering social media influencers with attention, perks, money and gifts—sometimes far exceeding the value those influencers provide.

The best email pitch, backed by numbers

Prezly

When it comes to email pitches, we’ve all learned that there is no silver bullet. But that doesn’t mean there aren’t a few things you can do to improve your results. In 2016, over 8.5 million emails were sent using Prezly. That’s about 23.000 per day.

Court case opens up writer brawl over the Oxford comma

PR Daily

Some of us in the Ragan Communications newsroom were growing anxious this week when we realized that we hadn’t run across a good online brawl over the Oxford comma in weeks.

Top 15 Free PR Ideas to Grow Your Online Business

You've got a great idea, you've built your killer team, and you've maybe even gone through the first round or two of funding.

Friday Wrap #210: China blocks Pinterest, bots flood Twitter, video search arrives, Lowe’s tries AR

Holtz Communication + Technology

I extract items for the Wrap from my link blog , which you’re welcome to follow. To make sure you never miss an issue, subscribe to my weekly email briefing.

'St. Patty's Day?' Never! Irish agency corrects it to 'St. Paddy's'

PR Daily

Patrick may have driven the snakes out of Ireland, but it took a Dublin-based creative agency to drive out the abuse of his name on holiday celebrating his feat. The folks at In the Company of Huskies.

A Wink And Nod

Online PR Thoughts

One government lie of the modern era involves flood insurance. Federal bureaucrats are using outdated flood zone maps that give a break to homeowners who otherwise would be forced to get flood coverage. This puts the program on rickety legs because inevitably massive flooding will hit zones where homeowners are under-insured. It happened already in New Orleans where the government spent billions to help recovery.

The 5 most popular stories on PR Daily this week

PR Daily

Here are the five most widely read stories this week on PR Daily : 10 essential skills for the future of PR. 10 crucial steps to great media interviews. A step-by-step guide to influencer marketing. Lessons for PR pros from the BBC Skype interview dad. How to use PR and social media during crises. RELATED: Attend the PR and Media Relations Summit in NYC and find what it takes to produce better brand journalism.]. Image via

How to Identify the Influencers You Need to Engage

You need to understand who your community is and what makes them tick. You need to identify your “tribe” -- those who are immersed in your subject and have a following.

66 Communications and Public Relations Jobs Available Now

Media Bullseye

Looking for a new career opportunity? Check out these public relations jobs that have come across our desk recently. Have one you’d like to see listed? Just email mediabullseye@customscoop.com. Academia/Government. Senior Congressional Advisor , British Embassy, Washington, DC – apply by Mar.

Five Practical Insights from the International Public Relations Conference

IPR

Last week, the IPR team traveled to Orlando, FL to participate in the 20th Annual International Public Relations Research Conference (IPRRC). More than 107 academic research papers were accepted and presented during roundtable discussions that lasted over three days.

Commemorative days, weeks and months abound. Which ones to newsjack?

PR Daily

Oh, man. Don’t tell me you missed the chance to newsjack National Peanut Cluster Day. National Umbrella Month is already gone for this year, and perhaps you’re unsure whether National Shower With a Friend Day is quite in keeping with your organization’s image. Fear not.