Doctor Spin

MAY 30, 2023

Barnum: “There’s No Such Thing as Bad Publicity” Subscribe and get a free ebook on how to get better PR ideas ! This was done by embracing controversy, using storytelling to his advantage, and sometimes, pushing ethical boundaries. Journal of Personality and Social Psychology, 95 (4), 810–825. Learn more: P.T. Tormala, Z.

Publicity 52

Publicity eBook Ethics Resources 52

PR 20/20

JANUARY 16, 2023

Content Strategist ( @Contently ): A publishing solution with an insightful magazine on “brands, storytelling and the future of content.”. Sign up for free ebooks, webinars, and other resources (i.e., Beyond content, CMI does break it down into other areas, like SEO, social, and measurement. a free marketing course).

Blogging 52

Blogging Marketing Pinterest SEO 52

Presspage

APRIL 11, 2019

You can also get a copy of our free ebook: " Setting Up a PR Plan ". Ultimately, a PR strategy is created through storytelling. A good PR strategy extends beyond the reach of traditional journalism and courts target audiences where they are already going to get their information. What is a PR Strategy?

Strategy 76

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Polaris

DECEMBER 14, 2014

This book isn’t technically fiction, but Katz is such a good storyteller that it takes you away from your crazy world. Eden also recommends Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) that Engage Customers and Ignite Your Business, co-authored by Ann Handley and C.C. 5 Sarah Arrow.

Marketing 251

Marketing Resources Content Marketing Leadership 251

Doctor Spin

DECEMBER 3, 2023

Source: Journal of Public Relations Research 1 Hallahan, K. Journal of Public Relations Research, 11, 205–242. Learn more: Framing in PR: How To Bypass Confirmation Bias Subscribe and get a free ebook on how to get better PR ideas. Source: American Journal of Health-System Pharmacy 2 Fairhurst, G., & Sarr, R.

How To 52

How To Leadership eBook Journalism 52

PR 20/20

MAY 23, 2017

Content Strategist ( @Contently ): A publishing solution with an insightful magazine on “brands, storytelling and the future of content.”. Sign up for free ebooks, webinars and other resources (i.e. To learn about search and analytics, we follow: Search Engine Journal ( @sejournal ): New to SEO and search?

Resources 53

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Cision

MAY 21, 2015

From creating an online course to video marketing, webinar recording, Facebook, Twitter, Pinterest, YouTube, new content creation (including eBooks, guides and cheat sheets) and email marketing, Amy is going to reveal what works (and what doesn’t) once and for all. The Brand Advantage Journalism Podcast. 46) Phoebe Chongchua.

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Social Media Marketing Pinterest Media 120