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PRCA Digital PR Report 2015 need for more digital PR training and digital PR budgets expected to grow

Stuart Bruce

The Public Relations Consultants Association (PRCA) has revealed the findings of its Digital PR Report 2015, with insights across the following key areas: In-house budgeting for blogger outreach continues to grow and PR agencies increasingly entrusted with this work.

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7 PR Blogs You Should Be Following

Critical Mention

Adjusting to new trends is part of the business for PR professionals. Luckily, the internet provides many educational resources to them in the loop. While we certainly encourage PR and communications pros to follow our insightful Critical Mention blog , we also want to share a few of our other favorite PR blogs.

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The Anatomy of a Press Release: Types, Templates, and Examples

Buzzstream

For example, if the company is restructuring its internal management structure in a way that only affects employees, it’s likely not newsworthy. Examples of assets include data, infographics, and videos, among others. Jodie Booras from Kaiona Communications recommends asking: “Does this news impact those outside the organization?

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Pump and Dump: Fake Press Releases Crossing the Wire [PR Tech November]

Sword and the Script

It says “95% of office employees still claim email as their main channel of communication” and that some “workers claim to receive up to 121 emails per day.” These allow PR to “showcase earned media coverage in customizable, branded digital PR measurement reports.”. Automated coverage book. Journalist activity scores.

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PR on a Budget: 10 Tips for Smarter Spending and Better Results

Burrelles Fresh Ideas

For maximum impact on engagement metrics across target audiences-groups, consider crafting top-tier educational content explicitly tailored to resonate with their interests and unique challenges. Besides her passion for digital marketing, she likes yoga, fitness, and hiking. You can connect with her on LinkedIn.

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How to modernize your PR team workflow – The Essential Guide

Frederik Vincx

In 2014, turnover rates reached over 55 percent in PR agencies in the United States. Each time an employee gets replaced, knowledge is lost. Employees are frustrated with aspects of their work. Now, the methods are used worldwide in numerous and diverse industries including education and social work. Some of the signals?

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