Remove Customer Service Remove Exercises Remove Social Media Remove Viral
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How To Identify your Crisis Plan’s Blind Spots

Melissa Agnes

As technology, social media and the online world continue to evolve, unfortunately, so do the risks that leave your organization vulnerable. If a viral crisis were to strike and hundreds (or more) of people were to navigate to your corporate website for more information, would your website crash due to an overload of traffic?

Crisis 203
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State of Crisis Communications and Social Media from a Professor’s Perspective

Waxing UnLyrical

Social media and crisis communications has become one of the fastest growing areas of both practice and research for today’s communication landscape. Additionally, “over half of respondents (52%) feel that the benefits of using social media as a crisis communications tool outweigh the risks” (page 4).

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Misinformation 2.0: Deepfakes are the biggest threat to media today

PR in High Definition

The topic of fake news has been a mainstay in the media in recent years but, despite being coined at the same time, ‘deepfakes’ are only now beginning to gather interest. The phrase went viral back in May when a doctored video appeared to show US politician Nancy Pelosi drunk in a TV interview. There is hope, however.

Media 74
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How To Identify your Crisis Plan’s Blind Spots

Melissa Agnes

As technology, social media and the online world continue to evolve, unfortunately, so do the risks that leave your organization vulnerable. If a viral crisis were to strike and hundreds (or more) of people were to navigate to your corporate website for more information, would your website crash due to an overload of traffic?

Crisis 100
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Earned Media Rising Podcast With Cision CMO, Chris Lynch

Cision

Steve Barrett: And that’s social media really in many ways it’s the thing that’s knitted this all together and made the alignment make sense, hasn’t it? And that’s like sort of a good clarifying exercise to start. Steve Barrett: We’ve all seen those go viral haven’t we?

Media 202
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10 Crisis Communication Tips Every Business Needs

Prohibition

Strategic communication during a crisis offers organisations the credibility they need to develop their strategies and re-enter the marketplace in order to provide relevant services to their stakeholders. In today’s social media-driven world, a good crisis management strategy is more important than ever.