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3 Things to Know About Social Listening (That No One Tells You)

Cision

According to a paper published by the Semantic Technology Institute , social listening may encompass one or all of the following functions: Reputation management. Event detection, issue and crisis management. Influencer detection and customer relationship management. Product and innovation management.

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F8 Update: Two Upcoming Facebook Changes PR Pros Should Care About

Rock the Status Quo

” “People will be able to have personal conversations with companies – specifically, customer service representatives – and be able to make requests, ask questions and get quick responses in an ongoing thread.” It could help customers by saving them a few mouse clicks. ” Okay. Triple hmmmmm.

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Be Human: 4 Lessons From xPotomac 2015

Cision

Examples from their recent book covered how a “no email” culture helped increase one company’s productivity and communication, while a “no call center” solution increased a bank’s customer service. Game changer –> Who breaks news first no longer matters in #journalism. Serve your audience what they want/need.

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Behind the Headlines With Brandon Puttbrese

Cision

I joined the journalism classes writing news articles for the college news website and began studying public relations for my degree. What role does social media play in reputation and crisis management today? For many companies, their social media presence also doubles as customer service.

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Beyond PR - Untitled Article

Beyond PR

Not knowing this, you give the okay to move in a direction to attract more customers rather than committing energy to doing crisis management. Research and development can use the data to tweak new and existing products to better serve customers. How Can You Determine How You are Seen?

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#19: Building a framework for reputation management

NewsWhip

Deploying crisis management teams | Jump to text. It comes down to every customer service interaction. And worst-case scenario, you obviously don’t want to be on the negative end of a Wall Street Journal story. How would you define the difference between risk management and crisis management?

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Hopes, Dreams and Sage Advice: 40+ Marketing and PR predictions for 2023

Sword and the Script

Online communities deepen connections and build relationships with customers and prospects that impact product development, customer service, and marketing strategies.”. ~ Grace Platon , Communications Strategist, Communicate Grace, LLC. Local news and indy journalism more trusted. “I Year of employer branding.

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