Remove Corporate Remove Document Remove Local Remove Privacy
article thumbnail

4 Ways PR Creates Brand Attachment

ImPRessions - Crenshaw Communications

Especially in today’s atmosphere of increasing corporate activism , a company that takes a stand on a controversial topic can create lasting bonds with customers – even if it alienates others in the process. PR is a primary tool for corporate speech on social issues. Over 1400 people ventured in to see how locals live.

Brand 149
article thumbnail

New Fronts in Crisis Management

Flatiron Communications

The politicization of the low income worker has made such corporate malpractice a talking point wherein the lowest wage workers are cast as takers, moochers or worse, union members. There are simply too many other “media” to neutralize even the most shocking, well-documented news report. This no longer is the case.

article thumbnail

PR Tech Briefing: Prezly is CRM for PR that’s Built on an Online Newsroom

Sword and the Script

Many PR pros will cut and paste a document into a CMS to publish a release – and then cut and paste it again (and again) as they pitch it. Agencies can manage the newsrooms for multiple clients with Prezly or corporate communications can opt for their own instance. Grasping this is important to understand the simplicity of Prezly.

article thumbnail

How to Generate Leads From Social Conversations

Cision

In a well-documented case study , Avaya went on to respond in a professional way to that tweet and close a $250,000 deal with this gentleman 13 days later. For the most part, conversations on these networks are protected by privacy filters or simply by user choices that do not allow us to actually view their social conversations.

How To 198
article thumbnail

How to Generate Leads From Social Conversations

Beyond PR

In a well-documented case study , Avaya went on to respond in a professional way to that tweet and close a $250,000 deal with this gentleman 13 days later. For the most part, conversations on these networks are protected by privacy filters or simply by user choices that do not allow us to actually view their social conversations.

How To 57