Comparison Consumer Customer Service Leadership 
Sword and the Script
APRIL 23, 2019
The report broke out answers from CEOs and in-house communicators to some of those questions for comparison purposes which reveals gaps (the demographics section reported 760 of the PR respondents came from in-house communications teams – and the rest from agencies). Communications is a function of leadership.
Katie Paine's Measurement Blog
MARCH 9, 2023
If the competition launched it program the same day that Princess Diana died, and they were lucky to get any coverage at all (true story) it’s hardly a fair comparison. If you do not have the full data set for the competition because their launch or activity exceeds the time frame of your data, it’s not a fair comparison.
Sword and the Script
DECEMBER 20, 2022
They enable consumer brand marketers to connect with influencers who have large followings on Instagram, TikTok, and YouTube, in a straightforward transactional manner. Performance marketing and digital ad spending will continue to become less effective as consumer brands continue to fight for the same broad audiences.
Ethical Voices
OCTOBER 17, 2022
And by comparison to the values that we help an organization articulate in say, a software business, that might be much more kind of bottoms up and about lateral collaboration. Think about management as coaching or as service. Employees are consumers of work. They’re really going after the bad guys.
Stephen Waddington
NOVEMBER 19, 2017
Action: Read widely and consume a variety of media. 11 Leadership becomes social. By comparison the speech recognition built into Apple iOS and Google apps is incredible. Bots have been developed to help with customer service, support and sales. 7 Shift to newsroom workflow. It was a lousy experience.
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