Remove Community Remove Radio Remove Reference Remove Storytelling
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The Enduring Significance of Broadcast Media: Why TV and Radio Remain Essential for PR Professionals

Burrelles Fresh Ideas

In today’s digital age, where streaming platforms and online media dominate the landscape, it’s essential not to overlook traditional broadcast media’s enduring relevance and significance, such as television and radio. The numbers for radio are impressive!

Radio 75
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Guest Post: 3 Ways To Promote Your Business

Deirdre Breakenridge

Storytelling is a powerful tool to share and exchange ideas. Develop a community. We needed to develop a community that was inspirational and empowering. You have radio, TV, video, social media, text, email, and even snail mail. Give them a reference giveaway. It’s all about user experience and the connection.

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PR Tech Vendors Pitch Artificial Intelligence, Microsoft Integrations and Podcast Monitoring [PR Tech Sum]

Sword and the Script

This is your monthly summary of all the news out of the PR technology community. For reference, here’s a list of PR technology companies I’m watching. Burrelles integrated the TVEyes capabilities for capturing TV, radio and podcast mentions into its platform. The PR Tech Sum typically runs on the first Tuesday of every month.

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What Goes in a Great Media Kit

ReimaginePR

Even radio. Sharing the work of real people who have created or accomplished something using your product is also an amazing opportunity to do some community building. On a printed page or digital copy on a jump drive, it’s often better to have it at the top so journalists can refer back to it quickly. Lead media release.

Media 120
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The Essential Guide to Mass Communication: History, Methods, Ethics, and the Future

Masters in Communications

Mass communication is a subarea of communications studies in the US, and social science with some elements of physical science - especially when designing systems and technology to transmit messages. Typically, it is synonymous with broadcast and print media: radio, TV, and film (small and large screen), print media, and advertising.

Ethics 52
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Constructing the Organizational Narrative: PR definition in the making

PR Conversations

Ira Basen’s 2007 six-part, award-winning CBC Radio Show, Spin Cycles: the spin, the spinners and the spun , proved to be highly influential for me. Internal communications often say they are corporate storytellers. A bit of the back story. Same with documentary film makers. Do you see the problem? It’s almost over-used.