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In Memoriam: Joe S. Epley, APR, Fellow PRSA

PRSay

Epley, APR, Fellow PRSA, a decorated PRSA leader who was a friend and mentor to many members and champion for the ethical practice of public relations, died suddenly in his South Carolina home on Nov. Epley helped establish professional, ethical public relations in Russia shortly after the collapse of the former Soviet Union.

Ethics 166
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Latin American PR Leaders on New Communication Essentials

PRSay

Gallo, head of communications and public affairs, Latin America, at the Zurich Insurance Group. A brand’s communications should remain “simple, short and concrete,” he said. Another emerging trend, especially in Latin America, finds companies and institutions concerned that digital communication is losing its humanity.

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The Value of Strategic Communications in the PRSA MBA/Business School Program

PRSay

Nearly a decade ago, the PRSA Foundation sponsored research that found only 23 percent of graduate business schools consistently provide instruction in reputation management, corporate communications and related ethical dimensions. The more contemporary the case study, the more applicable it can be to situations in the workplace. “By

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Earning My APR. Worth It? Yes. And Yes, Again.

PRSay

As a recently retired Army public affairs officer, I explored additional educational opportunities to accompany my mass communications undergraduate and graduate degrees. I also downloaded the 3 rd Edition of the “ APR Study Guide ,” which was recently updated for the Examination for Accreditation in Public Relations.

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PR software vendors are starting to talk security in generative AI pitches [PR Tech Sum No. 46]

Sword and the Script

This means my last summary of PR tech news was in early June – and in the eight weeks since, there’s been a number of annucments from the solution provider community. The PR software community has taken note and they are responding. A code of ethics isn’t a bad idea. It makes sense. AI misinformation. Brands (NYSE: YUM).

Software 123
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Partisan Politics Complicates PR and Comms for Business, Survey Finds

Sword and the Script

That’s according to the 2020 JOTW Communications Survey which polled 300 communicatorspublic relations, public affairs, marketing communications and related roles – across more than a dozen different industries. Media bias and PR ethics. always or “never”). The complete survey is embedded nearby.

Survey 121
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PR Rock Stars (of the future): 19 new college grads ready to take over the world

Communications Conversations

Demi was so motivated to be our PRSSA Chapter president that she produced a campaign video at multiple sites in Europe ( [link] ) while studying for a semester in Maastricht, campaigning from more than 5,000 miles away from her home campus. Nominated by Marlene Neill, Baylor University. Demi Busby, @Demi_Busby.

Groups 60