Rock the Status Quo

OCTOBER 27, 2015

Every community manager worries about trolls. This one from Kuno Creative is pretty ingenious. Keep feedback constructive. Community Managers. Without community rules, topics veer all over the place and a group loses value quickly as a niche resource–the very thing that makes it successful.

Social Media 100

Social Media Groups Community Guidelines 100

Prohibition

JANUARY 17, 2022

Social Media has become a powerful tool for communicating directly with consumers and engaging them with targeted content and creative contests. The impact that this new form of communication has on PR and marketing has introduced many positive changes for companies looking for better ways to connect with their customers.

Crisis Management 118

Crisis Management Social Media Crisis Media 118

Waxing UnLyrical

MARCH 11, 2015

You can’t properly attribute sales or awareness to communications using baseline analytics from Google or Facebook or Twitter. Burke suggests that our measurement blind spots are a product of undefined organizational roles and objectives and lack of creativity to measure what we want to measure. Image: Pixabay , CC0 1.0

Measurement 40

Measurement How To Analytics Customer Service 40

Prohibition

AUGUST 4, 2021

If you don’t have the time to do this, you’re going to end up losing out on potential customers and sales. The Internet is a vast, complex system of virtual connections and communities. No longer can brands provide a steady, reliable comfort from generation to generation, focusing on product quality and customer service.

Reputation 62

Reputation Company Engineering Banking 62

PR Fuel

OCTOBER 16, 2018

If it’s not working, get creative! But if someone is seeking information about community issues they should contact John Doe (no relation to Jane, just a happy coincidence). Interestingly, the best new public relations idea came from our part-time customer service representative. Collaborate With Your Customers.

Web 40

Web Pitching Local Report 40