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Setting the stage for a New Generation of Leadership for a Private Equity Firm

The Hoyt Organization

When a leading private equity commercial real estate firm was transitioning leadership to the next generation the key was how to effectively make that transition. How can the new CEO be effective when investors have had little exposure to him?

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PR Isn’t Just for Big Businesses?

Victorious PR

Regardless of what makes a small business small, they are vital to both our local and national economies and are considered a primary driver of financial growth. They help businesses build their credibility and their brand, making their image stronger, more accessible, and reputable. Brand awareness and promotion. What is PR?

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The Boldest PR Moves of 2018

ImPRessions - Crenshaw Communications

Some brands spoke out in response to crises, while others may have created crises by speaking out. As one journalist cynically put it , WeWork is “a real estate business trying to look like a tech startup.” ” In that case, the meat ban was probably smart branding. Ambien is woke.

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Business’s Best Path to Racial Justice

Mindful Marketing

Now more than ever, business leaders must expand their rubric for success beyond financial achievement and assess how their firms function as responsible citizens, consistent with Elkington’s “ triple bottom line.” Likewise, today’s customers increasingly care about the ethos of the brands they support.

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Best PR Firms for Crypto

Victorious PR

Public relations helps companies in the crypto space build and maintain their brand image while keeping their investors and stakeholders informed about their latest developments. As the world of cryptocurrency continues to expand, it can be challenging to stand out amongst the sea of competition. What Makes a Good PR Firm for Crypto?

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