Remove Brand Remove Infographics Remove Product Launch Remove Storytelling
article thumbnail

What is Technology PR?

5W PR

Tech PR professionals work to generate favorable publicity, manage crises, and position technology brands as industry leaders. Here are some common types of Tech PR and how they’re implemented: Product Launch PR: Focuses on creating buzz and generating media coverage for new product releases, highlighting their features and benefits.

article thumbnail

2024’s Top 5 PR Trends: What to Watch

Newsfile

list and rank the top five most effective PR strategies for the technology industry, focusing on new product launches. By partnering with influencers, brands can reach a wider audience and build trust with their target market. Influencers can also help brands create more engaging content that resonates with their audience 2.

Trends 52
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

A Modern Approach to PR: What’s Changed and What’s Here to Stay

ReimaginePR

While certain methods have survived the test of time by evolving—such as how brand management has advanced to focus attention on building a solid online presence—other tactics have annoyed audiences to the point of extinction (hello, push PR!). Brand management is here to stay—there’s no doubt about that. Click Here. Click To Tweet.

article thumbnail

Transform Your Brand Into an Icon with Visual Consistency

Beyond PR

It’s no secret that a great brand is built over time (in the case of some brands, centuries). Every decision a brand makes builds on the success that came before. But consistency goes beyond the products you develop and customer service you provide. Here are three ways visual consistency can turn your brand into an icon.

Brand 40
article thumbnail

Best and Worst of Sword and the Script in 2015

Sword and the Script

In either case, it’s important to strive to understand both, and some of the blogs I follow get creative with the year-end wrap up: The Best Business Storytelling Posts of the Year (Part I) via @louhoffman. This summary of a 40-minute documentary picked out some of best ideas some brands are using for effective content marketing.