PRSay
MARCH 29, 2021
Oprah Winfrey’s prime-time television interview with Prince Harry and Meghan Markle on March 7 provided a reminder of the principles PR professionals should follow to prepare clients for media interviews that create positive coverage and help manage crises. Research reporters, anticipate questions. Use metaphors to paint pictures.
Flack's Revenge
AUGUST 4, 2022
He’s a Maryland-based corporate, securities, and M&A lawyer who knows Brette from his work in the film business. Since I work in PR, and also help execs hone their performances (well, media interview skills) we had a lot to talk about when we met. Why you (gets to your special sauce)? Brette Goldstein.
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PR for Anyone
JULY 15, 2020
If there is one thing I’ve learned doing media interviews and teaching people how to do it, it’s expect the unexpected. When my clients land media interviews, we always do media training beforehand. You really have to be prepared for anything. I go over questions that could be asked. Luckily I live in the D.C.
PRSay
OCTOBER 13, 2021
When a large brand has a trust problem, “You’re not going to be able to dig yourself out of the crisis immediately,” Sherinian said. Somewhere in the organization is someone who represents that audience” and can undergo media training. Thomas Brooks asked. Organizations should “move at the speed of trust,” Susman said.
Cision
SEPTEMBER 25, 2015
to launch Sports Illustrated Films unit ( POLITICO Media ); Centenary College to debut social media training center, one of the first of its kind in the country ( NJ.com ). New Launches: Facebook launches 360 videos with Star Wars, SNL and GoPro ( CNN Money ); Time Inc.
PR for Anyone
DECEMBER 1, 2021
Also consider your brand. If you are filming in your basement, it will likely be echoey. For a refresher on your brand, watch this video on How to Get Publicity with Branding. For a refresher on your brand, watch this video on How to Get Publicity with Branding. Remember, a brand is how you make people feel.
PRSay
DECEMBER 12, 2018
Despite its poignancy in the 1989 film “Field of Dreams,” the phrase “If you build it, he will come” is actually a terrible piece of advice for a PR pro or content marketer. Your skill and commitment to pitching your content is the difference.
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