Remove blogs how-to-restore-a-public-reputation
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NextEra Energy’s FPL Unit Stakes Reputation on Sept. 17 Restoration Deadline

David PR Group

Even though technological advances might suggest real-time updates could be found online, FPL has instead drawn an ambitious line in the sand and said that all customers in its East Coast zone (which includes the state’s largest concentration of residents in Miami and Fort Lauderdale) will have power restored by the end of the day on September 17.

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Why it’s important to prepare for a PR crisis

Prohibition

Brands and businesses know how important it is to protect their reputation. In the midst of a crisis, reputations that have been so hard to build can be easily destroyed and the effects can be hard to undo. Nowadays, it can all be done in the public domain. How to prepare and fix a PR crisis.

Crisis 62
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An “Interview” with ChatGPT: What is Public Relations? How Has PR Changed? Will Artificial Intelligence Replace Comms Pros?

Sword and the Script

We interviewed ChatGPT about public relations and while it does well with high-level questions, it becomes repetitive when those questions were more nuanced; the system says it is “unlikely” that it “or any other AI system will fully replace public relations (PR) professionals”. What is public relations?

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Public Relations Objectives

Doctor Spin

What are some typical public relations objectives? PR professionals craft compelling narratives and critical messages that resonate with stakeholders , influencers , and publics , and they disseminate these through various channels, including traditional media, social media , and direct communications.

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Expectations for Media Relations Professionals

ISEBOX

These publications are the basis of your brand and they must be developed with a goal to outreach journalists and media reps. Plus, there’s no doubt that public relations has gone through a considerable transformation in recent years. Reputation Management. To a brand, reputation is revenue. Reputation Loss.

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The challenges PR professionals face

Presspage

Credibility & reputation management. Without credibility the message you want to send will not be read and shared, and once damaged, it is difficult to restore your reputation. Always think about the risk of reputation loss when getting your message out. How do you pick the right channels?

Crisis 102
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Was Pulling "Finger Lickin’ Good" Just Publicity Grabin’?

Mindful Marketing

” Fast forward to August 2020, when many media began broadcasting the big news: In a show of public support, KFC decided to suspend its Finger Lickin’ Good slogan. I don’t recall any tagline ever grabbing so much publicity, especially for being taken off the menu.