Remove Analysis Remove Blogging Remove Crisis Communications Remove Data-Driven PR
article thumbnail

Setting the right earned media objectives for your brand

Onclusive

The technology to measure the business impact of communications on a company’s bottom line is now readily available, providing communicators with ample opportunities to develop data-driven PR strategies. Overall, 78% of PR pros measure their communications effectiveness.*

Brand 370
article thumbnail

Crisis Management 101: Shark Week Case Study, Pt. 1

Shift Communications

s PR reps/trusted advisors/crisis comms ride-or-dies, deny the fire of its resources we shall. In this five part blog crisis management series, we’ll walk through how we would work with our pretend client, G.W., Sentiment/tone analysis. Media training. Owned media/messaging. Media relations. Email marketing.

article thumbnail

2024’s Top 5 PR Trends: What to Watch

Newsfile

Examples of AI Prompts for PR Research Rank the top five best practices for crisis communication in the context of a healthcare industry scandal? list and rank the top five most effective PR strategies for the technology industry, focusing on new product launches. As well, it synthesizes a host of ideas.

Trends 52
article thumbnail

2024’s Top 5 PR Trends: What to Watch

Newsfile

Examples of AI Prompts for PR Research Rank the top five best practices for crisis communication in the context of a healthcare industry scandal? List and rank the top five most effective PR strategies for the technology industry, focusing on new product launches. As well, it synthesizes a host of ideas.

Trends 105