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Letter from York

Stephen Waddington

I’m en route to York on LNER for lunch with my daughters today. PR Careers: How to get a job in PR Sarah Stimson has published her annual list of intern opportunities in the top UK PR 150 agencies with support from CoverageBook. You may have spotted Sarah hustling agencies on Twitter to contribute to the list.

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#SelfPub – Part 3: The RESET Style Guide

ZudePR

In this post, I share the alphabetised style/grammar guide, which I used to write and edit my soon-to-be-published book: RESET. Two en dashes should be used mid-sentence either side of an emphatic comment from the author. Brackets can also be used at the end of sentences, in the same way en dashes are used above. bucketload.

Writing 95
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A critical review of Excellence Theory in an era of digital communication

Stephen Waddington

Four Models of Public Relation In 1984, James Grunig and Todd Hunt published the Four Models of Public Relations as part of their book Managing Public Relations.[i] Organisation level – effective organisations should base internal and external communication and relationship building on a two-way symmetrical model.

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Who talks to (and about) colleagues like that?

PR Conversations

One would hope that a similar consciousness of respect is at the heart of most corporate communications functions , particularly when companies are large enough to commit resources not just to HR but also staff (or a team) dedicated to internal communications. Stage-managing communications to internal performers and audiences.