Remove Advertising Remove Pitching Remove Product Launch Remove Storytelling
article thumbnail

Wyzowl’s Matt Byrom Explains Why Animation Works in Marketing

Contently - Strategy

The company’s pitch was a 90-second animated video and a sign-up form. They were about the same product launch, and JotForm used them side-by-side with the same budget. Maybe create a 30-second, 45-second, or one-minute video that actually explains your product and service. That’s it.

Marketing 111
article thumbnail

What is Technology PR?

5W PR

Here are some common types of Tech PR and how they’re implemented: Product Launch PR: Focuses on creating buzz and generating media coverage for new product releases, highlighting their features and benefits. This is especially effective for consumer technology products.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Hopes, Dreams and Sage Advice: 40+ Marketing and PR predictions for 2023

Sword and the Script

The organizations who take their ESG, DEI, and social impact strategies seriously will be the ones who are unafraid to show their progress, no matter how big or small it may be, with a combination of visual and written storytelling. Brad Marley , Yelram Media Chief Storyteller, Yelram Media. Relentless focus on the customer .

Marketing 196
article thumbnail

2024’s Top 5 PR Trends: What to Watch

Newsfile

list and rank the top five most effective PR strategies for the technology industry, focusing on new product launches. For instance, AI can help you generate ideas for your next blog or article, advertising strategy or any facet of PR. Storytelling : Storytelling is becoming an increasingly important part of PR.

Trends 52
article thumbnail

A Modern Approach to PR: What’s Changed and What’s Here to Stay

ReimaginePR

But when you compare them to modern storytelling, there’s just no redeeming qualities to them anymore. Don’t forget to create stories for all of your upcoming product launches too! A media kit is like having your elevator pitch in the form of an interactive package. Press Releases Are Old News.