2030 Brand Customer Service Technology 
Stephen Waddington
JANUARY 4, 2021
Artificial intelligence, climate crisis, media chaos, COVID-19 impact and the reorganisation of organisations themselves, are among key trends identified by think tanks, analysts, consultants, agencies, brands, and other self-interested organisations. Thanks to Daniel Eckler for scouring the internet and collating reports.
Newsfile
JANUARY 30, 2024
List and rank the top five most effective PR strategies for the technology industry, focusing on new product launches. As digital content consumption rises, diversifying your approach with videos, podcasts, images and infographics is key to capturing audience attention and effectively telling your brand’s story. and Salesforce.
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Stephen Waddington
FEBRUARY 12, 2019
The shifting media landscape has provided an opportunity for brands, like individuals, to create their own media. Savvy brands are creating their own newsroom environments, creating content often in partnership with traditional media publishers, and publishing it via paid, earned, owned and social media channels.
Stephen Waddington
NOVEMBER 19, 2017
By 2030 everyone on the planet will be connected. The skills, technology and workflow used in media and public relations are converging. Fake news primarily on social media, means that traditional media brands have reversed declines and are enjoying a resurgence. What is your brand’s purpose and role in society?
Stephen Waddington
DECEMBER 30, 2019
However, it is also an area in which brands wanted more education indicating that they have invested in tools that they aren’t using. It’s indicative of the fact that outside of customer service, social media engagement has largely become a paid activity. Meanwhile the market for technology in marketing and PR is exploding.
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