2030 Brand Consumer Customer Service 
Stephen Waddington
JANUARY 4, 2021
Artificial intelligence, climate crisis, media chaos, COVID-19 impact and the reorganisation of organisations themselves, are among key trends identified by think tanks, analysts, consultants, agencies, brands, and other self-interested organisations. Thanks to Daniel Eckler for scouring the internet and collating reports.
Newsfile
JANUARY 30, 2024
Brands can enhance their social media presence by creating engaging content, actively interacting with their audience, leveraging SEO, utilizing analytics for strategy refinement and staying updated with new platforms and trends. Share of Voice : Compares your brand’s mentions against competitors. and Salesforce.
Stephen Waddington
FEBRUARY 12, 2019
This is when telecom operators such as BT started to offer broadband to consumer users, and wireless networks appeared in public spaces. The shifting media landscape has provided an opportunity for brands, like individuals, to create their own media. This is happening in almost every business and consumer category.
Stephen Waddington
NOVEMBER 19, 2017
By 2030 everyone on the planet will be connected. Action: Read widely and consume a variety of media. Fake news primarily on social media, means that traditional media brands have reversed declines and are enjoying a resurgence. What is your brand’s purpose and role in society? 19 Fake news and brand misplacement.
Stephen Waddington
DECEMBER 30, 2019
These devices have provided the means for consumers to connect to the internet wherever and whenever. However, it is also an area in which brands wanted more education indicating that they have invested in tools that they aren’t using. Brands can suffer the effect of negative influencers just as much as from positive ones.
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