MaccaPR

AUGUST 26, 2015

Your brand can share storytelling moments from its company history with your key stakeholders, too. Corporate histories are important to customers, employees, business partners, and community members. A photo posted by Ben & Jerry's (@benandjerrys) on Jul 31, 2015 at 9:03am PDT. Legos' Corporate History Video.

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Corporate Examples Storytelling Brand 48

Sword and the Script

MARCH 22, 2016

There’s reliable data indicating the median PR salary in an agency rose to $84,500 in 2015. Critical to exceptional client service, is the Achilles heel of employee turnover. Marketers think in terms of findability, sharability and virality. The advertising pitch today has transition to a talk about storytelling.

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Cision

AUGUST 31, 2015

Between the launch of live video streaming apps Meerkat and Periscope in March and recent blow up around the Ashley Madison hack, 2015 has proven how fluid communication has become and how quickly the media can carry a message. Last Thursday, the 2015 xPotomac Conference in Washington, D.C. Surviving a content tsunami.

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Crisis Crisis Communications Content Marketing Conference 120

MaccaPR

MAY 28, 2015

AdAge chose “Message to Space” for its Creativity Top 5 and awarded Hyundai the #1 spot on its Viral Video Chart. The piece quoted NASA spokeswoman Jennifer Knotts as insisting that no NASA employees (including any astronauts) actually appeared in the Hyundai video. I thought, “Holy cow, you could really see that message from Space?”

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Presspage

AUGUST 10, 2018

When it comes to Healthcare PR, storytelling is incredibly important. Embrace the power of storytelling. Perhaps the most effective form of content that PR professionals can use to supplement their press release is storytelling. Leverage your Employees. The biggest asset a healthcare organization is its employees.

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Sword and the Script

DECEMBER 10, 2019

“Content marketing will revolve more around individuals and storytelling components. But I am curious if consumer trust has reached a point where more and more brands will look to intentionally create content that ‘goes viral’ due to its divisive or outrageous nature. 27) Executives and employees as the way through the clutter.

Marketing 101

Marketing Content Marketing Advertising Advertising 101