2013 Advertising Media Relations Reputation 
Cision
JUNE 15, 2017
Yvonne Lorie, the founder of ReFresh PR and a recipient of the 2013 HPRA Premio PR Achievement Award, has been elected president of the Hispanic Public Relations Association (HPRA) national board for 2017. What is your secret to Public Relations and media relations success? The key ingredient is relationships.
Sword and the Script
JANUARY 12, 2016
The tip of the scale appears to come at the expense of marketing (28%) and customers service (9%) both of which lost votes when compared to a similar survey conducted in 2013. Why is PR Well-Suited for Social Media? Corporate reputation has long been the responsibility of communications departments. Social media is publishing.
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Doctor Spin
DECEMBER 22, 2023
The story contributed significantly to Cooper’s emerging reputation as a shocking and controversial performer. It solidified his image in the world of rock and roll and marked a turning point in his career, garnering significant media coverage and public attention. This occurred during a concert in 1982 in Des Moines, Iowa.
PR Conversations
APRIL 8, 2015
In serialising chapters from the 1948 book Your Public Relations since October 2013, I have been struck by the relevance of the authors’ thinking and practice, often in total contrast to arguments that PR today is more strategic than in the past. Advertising, including direct mail. Vendor relations.
PR Conversations
APRIL 8, 2015
In serialising chapters from the 1948 book Your Public Relations since October 2013, I have been struck by the relevance of the authors’ thinking and practice, often in total contrast to arguments that PR today is more strategic than in the past. Advertising, including direct mail. Vendor relations.
Sword and the Script
DECEMBER 15, 2020
This is in part because they compete for budget, but also because marketing is seen as more proactive because its mission is to drive growth, while comms is (inaccurately) considered more reactive or defensive due to its link to crisis and reputation management. Public relations won’t become any easier in 2021.
PR Conversations
JULY 24, 2014
A hybrid model of communication and new field of PR practice related to the global art market. billion US) in sales in 2013. The current trend of public relations excellence places increasing emphasis on stakeholder governance and symmetrical communication , weighted against more-traditional reputation management and publicity.
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