Waxing UnLyrical

JULY 8, 2013

Happy Monday! Content is the “meat and potatoes” of everything from websites to newsletters to blog posts; without content you literally have nothing. So this week’s roundup brings you some stellar content… about content. 4 Questions to Ask Before You Publish Content.

Content Marketing 82

Content Marketing Resources LinkedIn Google 82

Waxing UnLyrical

JUNE 10, 2013

It’s Monday and you know what that means, time for a roundup! This week’s roundup focuses on business mistakes made, and issues you may or may not have faced. Five Fat Phrases Clogging Up Your Content. Why: Jennifer Kane focuses on making your content count by ridding it of unnecessary fillers.

Resources 87

Resources Pitching LinkedIn Agency 87

Waxing UnLyrical

DECEMBER 16, 2013

Happy Monday! We discussed location-based social data, the accuracy of impression counts from social media, building relationships with influencers, determining influencers, and the challenges of social listening. Count What Counts: #measurePR Words to Live By. measurePR chat with Jeff Cann. Tuesday, Jan. 7, 12-1 pm ET.

Measurement 86

Measurement Case Study Twitter Google 86

Waxing UnLyrical

AUGUST 3, 2015

Why: “You can count to your heart’s content, but unless you examine what made your fan count go up and what happened to your sales funnel as a result, you’re only adding to the confusion,” wrote Katie Paine in this 2011 post for PRSA where she demystifies social media measurement. Please share in the comments below.

Measurement 40

Measurement Strategy Social Media Analytics 40

Waxing UnLyrical

JUNE 1, 2015

I’ve lost count of the number of crowns Content wears. But the thing is, it’s true; when you’re strategizing or planning to implement social PR today, content is related to practically everything we do. Do you think your content is doing what it’s supposed to do, or could it use a little nudge?

Content Marketing 40

Content Marketing Blogging Trends Engineering 40

Waxing UnLyrical

FEBRUARY 29, 2016

Why: “Great social media campaigns should affect more than your follower count,” says Sonny Ganguly as he explores how to “achieve your desired results and boost the impact to your bottom line.” 5 Smart Strategies to Make Your Content Go Viral. 4 Components Of The Best Social Media Campaigns. Just GOLD.

Viral 40

Viral Google Writing Facebook 40