Remove Interviews Remove Measurement Remove Real Estate Remove Twitter
article thumbnail

Social Buttons for Sale, Misguided Measurement and Telling Stories is Hard

Ishmael's Corner

Go to virtually any online media property and you’ll find two social buttons, Twitter and Facebook. A button for Evernote joins Twitter and Facebook on The Wall Street Journal. It caused me to wonder if the Journal sold this real estate, perhaps with some type of payment model tied to usage. Misguided Measurement.

article thumbnail

Building a Media Strategy with Cassie Lawrence, JSA+Partners

OnePitch

Read below for the entire interview with Cassie: . Since [COMPANY] works with companies from world-wide enterprises to smaller businesses across real estate, insurance, telecom, construction, and media, [NAME] can speak to how LAANC has positively impacted both [COMPANY] and their clients. Being quick and upfront.

article thumbnail

PR Interviews: Heather Baker Editor of the B2B PR Blog

Norton's Notes

As you are probably aware over the last few months I have been interviewing PR practitioners from all over the world as part of my interview series called 20:20 Vision. The first interview was with Arik C. You can follow Heather on Twitter @TopLineFounder. Define your goals, and how they will be measured.

article thumbnail

Marketing Automation Only Does What You Tell It To; Off Script No. 33: Bryan Young

Sword and the Script

That my takeaway from this interview published today with a gentleman who has a history in marketing automation. He is Bryan Young, and he’s my guest on this 33 rd edition of the Off Script interview series. It has to work within itself but also needs to be tied into other initiatives from a setup and measurement perspective.

article thumbnail

PR Agency Best Practices for Common Content Roadblocks

Beyond PR

Verbiage like “Company Y, the world’s largest leading thought-leader in innovative, robust, ground-breaking thoughts, and world record holder for dynamic, out-of-the-box records, announces…” is often better served in a boilerplate than the first paragraph, which is precious real estate for grabbing attention.

Agency 40
article thumbnail

Maxim Behar for MeTV: PR is Changing Every Single Day

Maxim Behar

The world-renowned PR expert Maxim Behar was interviewed for MeTV , the first Indian / South Asian TV Channel from Australia, by Sukruti Narayanan, the MeTV Director of Public Relations and Business Growth. Because everyone who has their own Facebook, LinkedIn, Twitter, Instagram, TikTok has his/her own media. Host: Big-ups!

article thumbnail

UGC and Social Hubs: #DigitalPR Chat with Alicia Whalen

The Proactive Report

My guest on today’s #DigitalPR Twitter chat is Alicia Whalen (@Alicia_Whalen_) co-founder of @HashtagioSocial. Brands don’t own their real-estate on Facebook, Instagram etc. 78 percent of people who complain to a brand via Twitter expect a response within an hour. Thanks to Alicia for her time and insights.