Remove Infographics Remove Interviews Remove Mobile Remove Newspapers
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How to Effectively Communicate Your Rebrand

Cision

Using surveys, interviews and focus groups, we spoke to employees across different lines of the business and regions. When WIND Mobile, a Canadian telecommunications company, became Freedom Mobile last year, they issued a press release which clearly outlined its brand change and reaffirmed its commitment to current customers.

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Healthcare Communication Strategies During Pandemic

5W PR

Adopting a multichannel internal communication strategy, which incorporates tools like desktop alerts, mobile alert apps, and open-click alerts, help alert staff members. Alternatively, healthcare PR teams can release a behind-the-scenes interview that gives readers an opportunity to learn from healthcare experts in a company.

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How to Effectively Communicate Your Rebrand

Beyond PR

Using surveys, interviews and focus groups, we spoke to employees across different lines of the business and regions. When WIND Mobile, a Canadian telecommunications company, became Freedom Mobile last year, they issued a press release which clearly outlined its brand change and reaffirmed its commitment to current customers.

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Are You Using These 33 Ways to Promote Your Content That Most Marketers Overlook?

MaccaPR

For content marketers seeking to generate leads from that new blog post, white paper, case study, event, infographic, research report, or webinar, here are 33 ways to ensure that your content is found, downloaded, clicked-on and consumed. Here's how: 33 Content Marketing Promotion Ideas. 3) Is there persuasive text? October 19, 2016.

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Media relations is thriving

Stephen Waddington

If you read an article about an individual or organisation in your favourite magazine or newspaper you’re likely to view it far more favourably than if you heard the information direct. The Daily Telegraph was the first UK national newspaper to go online in November the same year. Readers are fragmented across apps and websites.

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Why Content Marketing and Public Relations Need Each Other

Sword and the Script

The web has obviously changed that – a few quick product searches on a mobile device leads a buyer to reviews and commentary from sources other than the brand. Where the major daily newspaper – even the online version – was the single most influential local publication in any American city, today it’s just one among many.