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5 Tips for Producing Video Content During Social Distancing

PRSay

As business leaders and communicators continue to comply with social distancing guidelines, they are uniquely challenged to produce new forms of content that can cut through the clutter and deliver engaging and effective messaging. Speak about what is happening locally, while remembering what we are going through as a country.

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Your client is accused of price gauging, now what? – Scott Brooks

Ethical Voices

I saw a column from Scott in a local newspaper and reached out to invite him to be a guest. My background is in radio and television journalism. I spent about the first 15 years of my career doing radio, television and also some print journalism over the years. I have a degree in broadcast news from West Virginia University.

Ethics 90
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Ethics and Accountability in Public Relations are Non-Negotiable

Waxing UnLyrical

Sadly, not every PR practitioner abides by this Code… just as not every doctor abides by the ethical guidelines of the American Medical Association. But apparently that doesn’t play well on television. We’re all humans (at least most of us are) and, as the saying goes, “to err is human.”. Back to “Scandal.”

Ethics 78
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The Essential Guide to Mass Communication: History, Methods, Ethics, and the Future

Masters in Communications

Today, we use many information sources to see what is going on around us, locally, nationally, and globally, with more emerging all the time. Naturally, this includes cable and satellite as well as traditional analog signal broadcasts where television is concerned. Mass communication aims to meet these needs.

Ethics 52
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Improve an Entire Community through Fundraising

Waxing UnLyrical

More than 30,000 emails are sent to spread the word, and staff members appear on television to tell people about their event, share their mission and ask for support. If your organization is interested in hosting a community fundraising event, consider the following guidelines to help you achieve success. Define Your Mission/Message.

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Public Relations Tips: Grow to New Heights Fast in 2020

PR Fuel

Television and radio’s quick ads made it fall from favor for a few decades. With these broad PR guidelines in mind, let’s look at some specific tips for how to get PR success for your small business. For one thing, your local newspaper might not be the best fit for the story. A Long-Term Strategy: Content Marketing.