Film Marketing Real Estate Storytelling 
ImPRessions - Crenshaw Communications
DECEMBER 30, 2015
“The Big Short,” the brilliant and entertaining “economics lesson” on the real estate collapse that brought down the U.S. Few of us may be able to get that kind of star power, but creative analogies are a strong storytelling technique. But as the film shows, a good story will find a way to be told.
ReimaginePR
SEPTEMBER 19, 2015
The same principle applies in film. As marketers, we have to think like script writers, musicians and even real estate agents. Many marketers message-stuff. But just like music or writing, PR and marketing magic doesn’t happen in the noise. To do that, they need space, not stuff.
Beyond PR
MAY 12, 2016
Inspired storytelling and strong visuals can help today’s agencies start conversations, interest media and hook new customers for their clients. Will your client be targeting mainstream news outlets, trade media, influencers, consumers, B2B decisionmakers, investors, international markets, etc.? In a word, content.
Masters in Communications
FEBRUARY 12, 2022
Typically, it is synonymous with broadcast and print media: radio, TV, and film (small and large screen), print media, and advertising. If not religious in nature, then it could be a written form of word-of-mouth storytelling as many early pictorial depictions tended to be. The most common form of this was the kinetoscope.
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