ImPRessions - Crenshaw Communications

DECEMBER 30, 2015

“The Big Short,” the brilliant and entertaining “economics lesson” on the real estate collapse that brought down the U.S. Few of us may be able to get that kind of star power, but creative analogies are a strong storytelling technique. But as the film shows, a good story will find a way to be told.

Film 149

Film Real Estate Banking Financial 149

ReimaginePR

SEPTEMBER 19, 2015

The same principle applies in film. As marketers, we have to think like script writers, musicians and even real estate agents. You had to do that because people need to put themselves inside your home. To do that, they need space, not stuff. Only then can they actually put themselves in your home and imagine the possibilities.

Real Estate 120

Real Estate Film Television Writing 120

Beyond PR

MAY 12, 2016

Inspired storytelling and strong visuals can help today’s agencies start conversations, interest media and hook new customers for their clients. He has written and developed stories for TV and film, with a BA in English Literature and MFA in screenwriting from USC. However, the key is getting buy-in for your ideas.

Agency 40

Agency Real Estate Film Video 40

Masters in Communications

FEBRUARY 12, 2022

Typically, it is synonymous with broadcast and print media: radio, TV, and film (small and large screen), print media, and advertising. If not religious in nature, then it could be a written form of word-of-mouth storytelling as many early pictorial depictions tended to be. The most common form of this was the kinetoscope.

Ethics 52

Ethics Communications Print Television 52