What Goes in a Great Media Kit
ReimaginePR
MAY 30, 2015
Even radio. Headshots of stiff CEO’s are pretty darned old fashioned. Also, you have such a short moment to grab their interest, that top real estate is best used by some compelling copy. Lead media release. FAQ, Fact Sheet, Backgrounder and One Page. Interviews – Q & A on video. Have an awesome video.
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