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Barry Moltz on ChangeMasters, Small Business and Social Media

wiredPRworks

Over coffee at Navy Pier, Barry told me if I wanted to get my business moving I should write a book. Thanks to Barry for having me on his “Small Business Radio Show” to talk about redefining PR and for agreeing to be a guest on mine. Barry Moltz on LinkedIn. Barbara Rozgonyi on LinkedIn. Great advice!

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Does Social Media Marketing need a Reboot? Drew Neisser Chimes in

Flack's Revenge

Drew also hosts Renegade Thinkers Unite , the #2 podcast for CMOs and writes the CMO Spotlight column for AdAge; is the author of The CMOs Periodic Table: A Renegade’s Guide to Marketing and serves on the boards of the Urban Green Council and Duke Alumni Association. And LinkedIn is a powerhouse for B2B lead generation and recruiting.

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5 Reasons to Network Across all Social Media Sites

Critical Mention

Social Media Improves Customer Service. Oftentimes, consumers rely on social media reviews and online customer service to finalize purchasing decisions. Looking for a way to monitor, analyze and share your coverage from TV, radio, online news and social media sources? Share Tweet Share. SCHEDULE A DEMO.

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How to Measure PR and Marketing Outcomes on Snapchat

Waxing UnLyrical

Do customer service on Snapchat? Campaign unique codes would be similar to what you hear on the radio: when you order flowers get a 10% discount when you mention the code jimandanimal. Twitter Facebook Google+ LinkedIn How to Measure PR and Marketing Outcomes on Snapchat. Do you sell from Snapchat? Refer from Snapchat?

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#19: Building a framework for reputation management

NewsWhip

Follow Chris on LinkedIn. Chris Rivera: Well, Ben, the unfortunate part is when I went to college, I studied technical writing. By the way, for anyone that doesn’t know what technical writing is, don’t worry. It comes down to every customer service interaction. Talking Points. Ben: Oh, wow. Chris: Yes.

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How to Develop Meaningful PR Measurement

Waxing UnLyrical

And a lot of the writing about PR metrics is too obtuse, too broad, or too incorrect to apply to the real world. Partnering with customer service, they introduce “where did you hear about us?” ” into their customer calls to track how effectively media placement is impacting brand awareness.

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Lake Forest Chamber of Commerce Livecast talking Crisis PR

The Stalwart Blog

Maybe it’s a poor customer service call that somebody threatened to go on their blog or talk about them on Instagram. I listen to a few radio stations throughout the day, and they always do this. I’ve even heard of news radio programs where they post the stuff on their website to get people to go to their website.

Crisis 78