Remove Creativity Remove Document Remove Infographics Remove Storytelling
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Soulcenter: elderly care software startup

Frederik Vincx

Service storytelling We shared everything we learned. Principles of our storyselling approach Teach own learnings: Everything we learned, we documented in videos, blog posts, infographics, Build practical solutions: We built a bunch of tools and services to make life easier for our target audience. Frederik is a rare breed.

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Native Advertising: Where Content Marketing and Journalism Overlap

Cision

As a journalist-turned content marketer, Melanie Deziel, director of creative strategy at Time Inc., From where Melanie sits, native advertising is at the cross-section of advertising and journalistic storytelling. Their reward is deep branding, thanks to storytelling that penetrates to the core of the user’s psyche.

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Media relations is thriving

Stephen Waddington

Much of the modern public relations business grew up out of media relations and publicity, rooted in storytelling and editorial engagement. You should not start with three pages of A4, but a tweet, an infographic or a video. It’s this creative and editorial understanding that is at the heart of the public relations process.

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State of Healthcare Content Marketing: 5 Trends Transforming the Industry

Contently - Strategy

In addition to treating patients and making discoveries, Hippocrates also spent part of his career working on some of the most important medical documents ever published. CSR Is a Popular Use Case That Often Lacks Creativity. Since great storytelling thrives on specifics, other brands had a new opportunity to create timely content.

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State of Healthcare Content Marketing: 5 Trends Transforming the Industry

Contently - Strategy

In addition to treating patients and making discoveries, Hippocrates also spent part of his career working on some of the most important medical documents ever published. CSR Is a Popular Use Case That Often Lacks Creativity. Since great storytelling thrives on specifics, other brands had a new opportunity to create timely content.