ImPRessions - Crenshaw Communications

DECEMBER 21, 2016

Good CX combines people, process and technology to understand, anticipate and consistently deliver a high-quality experience across all of a product or service brand’s touch points, from website to customer service. The smart B2B tech PR team will leverage CX team experiences to create compelling case studies and content.

B2B 120

B2B Customer Service Software Technology 120

Prohibition

DECEMBER 9, 2021

Will your customer service team receive an increased amount of calls, what about your website and social media channels? Your social media team might already have something for responding to customer service issues. Create a long-term content marketing campaign – for effective reputation management.

Crisis 62

Crisis Crisis Management Reputation Crisis Communications 62

prTini

SEPTEMBER 5, 2014

The Dangers of Cause Marketing. Want to Go Viral? The List: Content Marketers’ Secret Weapon. Don’t Post Photos of Your Customers Online Without Reading This. How to Leverage a Personal Touch to Enhance Customer Service (client). Instagram’s #Hyperlapse Racks Up 119k Posts in First Week.

Media Relations 49

Media Relations Case Study Viral Instagram 49

Contently - Strategy

NOVEMBER 14, 2018

Brands love to talk about going viral; Dubin actually did it. He created a single piece of content, and suddenly, millions of people knew about his business. The brand’s success was about more than just going viral or getting lucky. Content marketers in all industries can learn from these examples.

Leadership 111

Leadership Brand Branding How To 111

Cision

AUGUST 31, 2015

If that’s even close to being true, you will have to shift your content marketing strategy. After comparing the future influx of information to a tsunami, Mark calmed everyone down by reassuring us that The Content Code has all to do with being human and less to do with SEO tactics. Want your content to stand out?

Crisis 120

Crisis Crisis Communications Content Marketing Conference 120

Beyond PR

AUGUST 18, 2016

But consistency goes beyond the products you develop and customer service you provide. While a viral video or meme can boost visibility, brand visuals shouldn’t be one-hit wonders. Every decision a brand makes builds on the success that came before. Delivering a consistently exceptional experience is essential.

Brand 40

Brand Branding Product Launch Guidelines 40