Sword and the Script

DECEMBER 20, 2022

This will contribute to even more noise, and it will make high-quality corporate content both more appreciated and harder to find.”. David Berkowitz , Founder, Serial Marketers. The tool and pricing are also clearly aimed at the enterprise level, not generally practical for small to midsized SMB vendors.

Marketing 196

Marketing Content Marketing Data Social Media 196

Waxing UnLyrical

JULY 14, 2014

In this guest post for Jay Baer ‘s Convince and Convert, Greg Hickman explores why major brands and SMB’s can benefit from this affordable marketing strategy. 12 B2B Content Marketing Examples and Case Studies for 2014. Why: How are B2B brands achieving results with content marketing?

SMB 77

SMB Case Study Social Media Nonprofit 77

Contently - Strategy

OCTOBER 15, 2021

Great content marketing has the power to do that. Today’s audiences come across so much mediocre content that looks and sounds the same. Lately, innovative marketing teams have been thinking beyond the standard blog post. I have a last name, but you may know me as Jordan at Contently.

B2B 85

B2B Content Marketing Trends Marketing 85

Communications Conversations

JULY 10, 2018

Kevin Hunt, Manager-Corporate Content & Channels, General Mills. And, he manages a small team of people who manage the corporate GM social channels (external AND internal). Holly Spaeth, Director-Digital Marketing, Polaris. And, he happens to lead corporate social/digital for the biggest company in town.

Social Media 24

Social Media Media SMB Tourism 24

Contently - Strategy

OCTOBER 15, 2020

At the time, we knew it wasn’t the best course on SEO or content marketing or email marketing,” the company wrote in a recent e-book. But what [the] Inbound Marketing [course] did do well was combine all of those strategies into a framework that really spoke to SMB marketers.”

B2B 145

B2B Trends Video Course 145