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Is Traditional Media Still Relevant in PR?

Burrelles Fresh Ideas

These insights form the foundation for our infographic – a must-see for any PR pro! Americans continue to hold local news in higher regard than national news across a variety of metrics regardless of political party affiliations, a 2022 poll from Gallup and the Knight Foundation shows.

Media 103
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8 Tips on Creating an Online Press Release for Small Businesses

PR Fuel

The HBR points out that it can be hard to get something new on the radar of consumers that are set in their shopping habits. If you need to educate consumers about your new product or event, we’ll give you some pointers to create buzz online. Including the city and state helps localize for regional coverage.

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#18: The future of storytelling in healthcare communications

NewsWhip

Media consumption habits and local news | Jump to text. Influence of local newspapers | Jump to text. I would say that the fruits of our labor can be anything from a story in the Wall Street Journal, to a local TV segment on CBS, to a sponsored article within women’s books, but we don’t throw spaghetti on the wall.

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11 Tips for Choosing a Press Release Newswire

PR Fuel

Working with a PR company guarantees your releases will feature on top radio and TV stations and influential websites and social networks. With 90% of consumers online, getting your releases to appear on top of search engines could boost your visibility, and hence, chances of selling. Boost Search Visibility. Multimedia Embed.

Writing 52
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Public Relations Tips: Grow to New Heights Fast in 2020

PR Fuel

You may have heard experienced business owners talking about the power of PR to bring a business into the light of consumers’ attention. Television and radio’s quick ads made it fall from favor for a few decades. It might mean providing quick tips in a video or on an infographic. The internet runs on content.

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What a Duck Can Do For “Social” Media Relations

Waxing UnLyrical

That is where we started to get creative and blended what we do with our local media and how we can expand the reach using social media. We took the ducks and launched two strategies: Increase awareness of the YESS Duck Derby by encouraging local media to spread the word of the event on their own social media platforms; and.