Cision

JUNE 22, 2017

Public Service Announcements (PSAs) can be an excellent way to raise awareness for a nonprofit organization — to help bring their mission to life and drive intended actions to help support a cause. The real estate adage “location, location, location” is also relevant to PSA distribution.

Publicity 224

Publicity Real Estate Nonprofit Television 224

Cision

JUNE 21, 2016

There’s a backstory that communicates how a company or product came to be, and there’s often a mission, vision or purpose statement attached to that brand. Are you effectively communicating all of these in your online presence and real-world interactions on a daily basis? A personal brand is like any other brand. Own your story.

Brand 189

Brand Branding Real Estate Tourism 189

PRSay

OCTOBER 17, 2019

Here’s what communicators need to know about this key, emerging group: Understanding the generation. Here are some suggestions, based on insights from more than a dozen futurists and experts in politics, real estate, child psychology and marketing: Consider their generation-shaping event(s). Communicate via mobile devices.

Groups 138

Groups Mobile Real Estate Skype 138

Waxing UnLyrical

APRIL 11, 2019

Companies choose to give because it’s the right thing to do, and it directly impacts the communities in which their employees live and work. For creative marketing agencies, CSR often takes the form of pro-bono services. The visuals for the creative elements were whimsical, inspired by Dr. Seuss and approved by his estate.

Agency 80

Agency Nonprofit Real Estate Public Affairs 80

Waxing UnLyrical

DECEMBER 4, 2018

If you are a communications pro, I don’t need to tell you that influencer marketing is hot and could soon outpace traditional paid media spend. So many other factors need to be considered as well, such as message tracks, metrics and who has control of the content (typically the influencer maintains creative control.).

Trends 77

Trends Marketing Real Estate Public Affairs 77

Beyond PR

JUNE 22, 2017

Public Service Announcements (PSAs) can be an excellent way to raise awareness for a nonprofit organization — to help bring their mission to life and drive intended actions to help support a cause. The real estate adage “location, location, location” is also relevant to PSA distribution.

Publicity 71

Publicity Real Estate Nonprofit Television 71

Waxing UnLyrical

MAY 27, 2016

Strategic America is a proud supporter of Youth Emergency Services and Shelter , a central Iowa nonprofit organization that serves kids that are at risk or sometimes homeless. For eight years, YESS has held an annual fundraiser that is increasingly becoming part of the fabric of the Des Moines community.

Media Relations 50

Media Relations Social Media Media Real Estate 50