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Good Stories

PR for Anyone

Remember, these are for local media and national television. By being timely, Jonelle, just solidified her place as a go-to expert in the pediatric dentistry space for her local NBC. Start pitching the media and let me know all of your success stories. What to Pitch When. Anyone can get publicity! So I love this.

Pitching 130
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Getting the Yes When Pitching the Media

PR for Anyone

How do you get the yes when pitching the media? In fact, back in the day there were writer and editors for television reporters and anchors and now, it’s quite often that person doing everything. You pitch them in a way they want to be pitched. Journalists are busier than they’ve ever been. It was all about a new product.

Pitching 130
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Why Publicity?

PR for Anyone

Our Pitch Club Cafe client Gene just sent us an email and after pitching a television station using our system heard back right away and said “it’s the first time anyone from a news station has responded to a pitch.” And start pitching the media because it will just elevate your brand.

Publicity 130
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Being Smart and Strategic When Navigating the Current News Cycle

PRSay

To help your team, we’re sharing our approach, which is based on experience and feedback from our long-term media relationships. A network television feed producer said that between the nonstop coronavirus stories and the presidential primary elections, “our resources have become even more scarce.” Photo credit: alhovik.

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Back to School Media Pitches

PR for Anyone

So for the next thirty days, in terms of your local media, newspaper, radio, television, you have a great opportunity to pitch back-to-school stories. But think about that if you have a product, service or brand related to moving into a dorm room, moving in your first apartment. Transcript. It is the end of August.

Pitching 130
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Media Training Lessons From Oprah Winfrey’s Interview With Prince Harry and Meghan Markle

PRSay

Oprah Winfrey’s prime-time television interview with Prince Harry and Meghan Markle on March 7 provided a reminder of the principles PR professionals should follow to prepare clients for media interviews that create positive coverage and help manage crises. Research reporters, anticipate questions. Use metaphors to paint pictures.

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Advertising vs Publicity

PR for Anyone

But let’s say you see an ad in your local Gazette, and it says, “Joe’s Pizza, Best Pizza Outside of New York City and, you know, it’s an ad, you know what the pizza ad looks like. And I always love to use an example of Joe’s Pizza because we all have Joe’s Pizza.