ImPRessions - Crenshaw Communications

APRIL 14, 2020

It has also brought out the best in some companies and brands, with accompanying positive PR. Here are my picks for best brand moves so far during the COVID-19 pandemic. But it does encourage participants to share their signs on social media, resulting in thousands of views and engaging local communities. I hope she shared.

Hotels 282

Hotels Brand Branding Guidelines 282

PRSay

MARCH 7, 2024

The Barbie brand is a paradoxical symbol of imagination, comfort, sexism, objectification, feminism and conflicted cultural influence that has entranced and challenged children and adults alike for generations. Travel media reported on hotels decorated in the style of Barbie.

Film 127

Film Marketing Sports Hotels 127

ImPRessions - Crenshaw Communications

AUGUST 21, 2017

Long after we dispose of the special viewing glasses and stop listening to “Total Eclipse of the Heart,” we can benefit from a mini-analysis of ways to leverage national events for our own brands and clients…sometimes! Leverage the local angle. Smart PR lessons from the solar eclipse.

Hotels 200

Hotels Local Interviews Viral 200

Barokas

FEBRUARY 3, 2020

These annual occasions give companies the opportunity to reinforce key brand attributes, show their personality, create viral buzz—and hopefully have a little fun along the way. There are countless ways brands can integrate holidays and themes into their communications programs. Check out this nugget: “Ready for the holidays?

Viral 78

Viral Transportation Hotels Travel 78

Prohibition

JANUARY 14, 2022

A PR crisis is a negative story about your brand that threatens the reputation of your organisation, causes reputational damage, or negatively impacts sales or stock value. In today’s world, a negative story about your brand or organisation could go viral in an instant. Your brand could be dragged through the mud.

Crisis 62

Crisis How To Crisis Management Crisis Communications 62

Buzzstream

AUGUST 28, 2019

When working with data to create content for your brand, it can feel like every time you come across a relevant data set, it’s already been covered extensively. . Data-based projects also give your brand some credibility; you’re using trusted, relevant data to tell a story. Then, the thought hits you: “Why not just survey people?”.

Survey 98

Survey Data Comparison Analysis 98