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How Speaking Opportunities Support B2B Companies

ImPRessions - Crenshaw Communications

Some companies in the B2B tech space who have just begun to use strategic public relations may not be know the full value that conference speaking engagements and industry awards offer. Here’s how it works. For more on how PR turns prospects into customers , see our earlier post. Influence buyer decisions.

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10 of Our Favorite Posts Published on the Solo PR Pro Blog in 2022

Solo PR Pro

Top 10 blog posts published on Solo PR Pro in 2022. Here are 10 of our favorite blog posts published on the Solo PR Pro blog in 2022. How To Handle — and Avoid — Late Payments as a Solo PR Pro. How To Handle — and Avoid — Late Payments as a Solo PR Pro. A 5-Step Process for Crafting Compelling Stories.

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Showing It Off: Best Uses of Awards

The Awards Blog

You won the award. Well, perhaps your client won the award.) When clients win an award, they may not know how best to use it as leverage to increase sales and brand equity. What are some best practices for marketing your award wins? Dedicated Awards Page. Congratulations! on this page.

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Creating The PR “Dream Team”

ImPRessions - Crenshaw Communications

No matter how big the account is or how long the engagement, it’s important to have a blend of account strategists and implementers to do the job. This person was deeply involved in crafting the strategy behind the winning proposal and has the confidence of both the client and the agency team. The star pitcher.

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