Remove Blogging Remove Customer Service Remove Trade Shows Remove Webinar
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Most companies are using Twitter wrong–it’s all about brand love in 2021

Communications Conversations

While a good chunk of brands still use Twitter as a customer service tool, some are starting to move away from Twitter and not devote the resources platforms like Instagram, Facebook and LinkedIn are receiving. Don’t try to get them to click through to a blog post. Don’t try to get them to sign up for a webinar.

Twitter 149
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Influencer Relations For B2B Brands

ImPRessions - Crenshaw Communications

A software targeted to small businesses may look at other service providers for SMBs – those that offer accounting, networking or loans, for example. Attending conferences and trade shows benefits young companies in many ways, not the least of which is the opportunity to network with various breeds of influencer.

B2B 136
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The Often-Overlooked PR Gold Mine: Online Public Speaking

Rock the Status Quo

It’s easy to fall into the habit of looking for the more traditional PR placements – press release pick-ups, bylines, guest blog posts… But public relations opportunities aren’t limited to editorial. Webinars, chats and podcasts are amazing sources of #PR visibility – seek them out!

Publicity 100
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What Taylor Swift Can Teach You About Social Media Marketing

MaccaPR

As far as I know, Swift could have a stadium full of publicists and social media specialists frantically tweeting, Tumblring, Instagramming, YouTubing, Facebooking and blogging on her behalf. Lesson #6 - Transform Your Customers into A Community. When did you last ask customers to send you images of your product in use?