Remove Blogging Remove Chemicals Remove Consumer Remove Social Media
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Faces & Markets of PRGN: South Korea – A High-Tech Economy and a Cultural Powerhouse  

Bianchi Biz Blog

The information in this post originally appeared on Public Relations Global Network’s blog. Faces and Markets of PRGN is a series of blog posts in 2024 that puts Public Relations Global Network (PRGN) member agencies and their markets in the spotlight. In South Korea, like other countries, social media has come into the spotlight.

YouTube 79
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Study: Big Companies Lag at Blogging, Social Media

Sword and the Script

Barnes to forgive me the editorial liberty I’ve taken with this headline, but that’s my takeaway after finally reading the UMASS Dartmouth Study: The 2014 Fortune 500 and Social Media: LinkedIn Dominates As Use of Newer Tools Explodes. I see tepid interest in small pockets of consumer oriented businesses among the Fortune 500.

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Communicating Sustainable Practices in Your Fashion Brand

5W PR

To stay relevant and appeal to consumers who prioritize sustainability, many fashion brands are adopting more eco-friendly practices and looking for ways to communicate these efforts to their customers. That includes things like high carbon emissions, water pollution, and the use of toxic chemicals.

Fashion 88
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How to Optimize Your Corporate Video for YouTube

ReimaginePR

For example, if your topic is daily organic skincare, your video needs to answer queries on all of the following: Why skin care is important Why organic How is it different from chemical-based products The steps How to preserve the products. This LinkedIn blog post is a great place to start. 3 Say the Keyword.

YouTube 156
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Targeting Teens for E-Cigarettes

Mindful Marketing

In fact, certain high schools, like Plainedge High School in New York, have installed special chemical detectors in bathrooms to sense changes in the air and notify administrators when students are “vaping.” One good thing is that e-cigarettes don’t have as many harmful chemicals as burned cigarettes. Take Tide Pods.

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Avión Tequila “Health Claim” PR Snafu Part of Bigger Problem

PR Breakfast Club

In late March, Avión Tequila’s PR firm, Allison Brod PR, sent a media pitch claiming “ consuming tequila has some serious health benefits.” The pitch offered cocktail recipes and sourced an American Chemical Society study that suggested agave could lower blood sugar, aid in weight loss and boost insulin production.

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Top 3 Things to Resolve Before a Crisis Strikes

Beyond PR

For example, if your business requires employees to use dangerous machinery or chemicals, your risks will differ from those of a business dealing with online sales. With certain crises, you will need to halt your usual daily chatter on social media or post an update on your website’s homepage. Audit Your Communications Channels.

Crisis 40