Onclusive

DECEMBER 22, 2017

s clients and advertisers. I have worked in PR both on the client side and as the internal PR generator (primarily through content marketing).”. It’s all about quality- quality writing, well-produced videos and infographics, and, more than ever, creating immersive, multimedia content experiences. In terms of getting noticed?

Interviews 294

Interviews Strategy Content Marketing Advertising 294

PRSay

MAY 18, 2016

The big data revolution has pushed the public relations industry forward. An internationally sought keynote speaker, her writing has appeared in Forbes, CIO and VentureBeat, as well over 500 authored blogs. *This article was provided by Cision, a PRSA partner.

Data 106

Data Meeting Measurement Guidelines 106

Waxing UnLyrical

JUNE 13, 2016

Yup, I’m heading across the pond for what promises to be one of the year’s best conferences, the AMEC International Summit (as in: the same Summit that, some years ago, saw the Barcelona Principles become a household name… if you work in PR, that is). The future of digital and social media in government comms.

Education 40

Education Measurement Government Interviews 40

Mark My Words

DECEMBER 21, 2017

You can listen to modish analyses of modern communications and you can join the high priests of Google worshipping at the altar of big data. Though he died over 100 years ago, Barnum’s writings and life story provide the best guide to the art of publicity as you’re ever likely to get. The Herald buckled.

Viral 83

Viral Big Data Fashion Publicity 83

Masters in Communications

FEBRUARY 12, 2022

Typically, it is synonymous with broadcast and print media: radio, TV, and film (small and large screen), print media, and advertising. Outdoor and transmit media typically tend to be advertising material (but not always). False Advertising Advertising exists to sell products and services.

Ethics 52

Ethics Communications Print Television 52