PRSay

DECEMBER 7, 2021

New privacy protections from tech giants and governments threaten to staunch the flow of user data that companies have long relied on to target consumers with online ads, The Wall Street Journal reports. Over the summer, Miller High Life ran an online contest for consumers to win a branded patio set with a bar, stools and neon signs.

Privacy 78

Privacy Consumer Company Nonprofit 78

Communications Conversations

SEPTEMBER 19, 2014

of the workforce by 2025. Your generation shares more, consumes more and is more digitally savvy than any other generation. And, more importantly, I’m tired of hearing about it from the media–specifically, the MARKETING MEDIA. After all, why is there so much marketing focus on the Millennials (ages 18-33, roughly).

Marketing 162

Marketing Media Leadership Trends 162

PRSay

OCTOBER 17, 2019

Born between 2010 and 2025 to millennial and Gen Z parents, the Alpha Generation’s first members are beginning to emerge as consumers as they enter middle school. Marketing to Alphas. Appealing to this generation’s mindset of uncertainty and flexibility will help marketers generate more relevant messages.

Groups 138

Groups Mobile Real Estate Skype 138

PR in High Definition

FEBRUARY 22, 2021

It’s expected to be running on 100% renewable energy by 2025. This green trend will likely continue at Amazon; it doesn’t really have a choice though, considering how consumers are increasingly demanding companies improve their environmental credentials. It created a $2bn climate innovation fund last year, for starters.

Communications 71

Communications Reputation Energy Leadership 71

Shift Communications

SEPTEMBER 13, 2017

However, since the financial crash of 2008 and the coinciding rise of AWS, iPhones, and frictionless services, non-banks are finding creative ways to fill financial needs for both consumers and businesses across the country in a phenomenon known as shadow banking.

Banking 79

Banking Financial Advertising Advertising 79