Polaris

NOVEMBER 20, 2014

Stories—and storytelling—are powerful. In 2011, Caine Monroy was a 9-year-old boy much like any other kid his age—except that he had built an arcade in his father’s auto parts store in East Los Angeles. The video quickly went viral, racking up over 1 million views the first day alone. Let me tell you about one such story.

Storytelling 199

Storytelling Reddit Video Creativity 199

ImPRessions - Crenshaw Communications

DECEMBER 31, 2018

Marketers may have differing opinions on Nike’s brand advertising campaign around former 49ers quarterback Colin Kaepernick this year. The kids are all right – and I’m betting they’re not done yet. Nike scores with Kaepernick. Believe in something. Even if it means sacrificing everything,” was a powerful tagline.

Fashion 255

Fashion Reputation Social Media Brand 255

Masters in Communications

FEBRUARY 12, 2022

Typically, it is synonymous with broadcast and print media: radio, TV, and film (small and large screen), print media, and advertising. Outdoor and transmit media typically tend to be advertising material (but not always). of households in the US-owned at least one television set in 2011.

Ethics 52

Ethics Communications Print Television 52