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In-Housing Trend: What PR Agencies and Marketing Firms can Learn from Law Firms

Sword and the Script

It found as the Wall Street Journal reported , “Advertisers with in-house agencies increased to 64% of the survey’s respondents from 42% a decade ago, according to the study.” (By The Role of Technology on the Legal Market. But that’s a talent supply issue for a different blog post. Big PR agencies do the same thing.

Agency 95
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Paying for the destruction of public relations

PR Conversations

In 2001, a British installation artist, Michael Landy, won a commission for his work, Break Down, that involved the destruction of all his possessions as a reaction to the consumerist society. Fifteen years later, as Davis has noted, promotional practice has become ubiquitous. Cosmoblogawards. Money can’t buy respect.

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A Brand Is a Business Risk to be Understood and Managed; Off Script No. 40: Brianna Carroll Boyle

Sword and the Script

It can range from the technology tools marketing uses – to measures aimed at prevention and user education around the products sold. BCB: Technology has made a massive impact on PR, and the importance of digital can’t be overstated. One publication or blog you read regularly is… (BCB) Wall Street Journal CMO Today.

Brand 109
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A critical review of Excellence Theory in an era of digital communication

Stephen Waddington

In a paper for the Journal of Public Relations Research[v] Michael Karlberg makes the case that the Excellence Theory is overly concerned with consumers as a primary audience. The research examined a huge corpus of blog posts and discovered that relationships are formed at a nexus in values.

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Five Stories About The Media!

Bad Pitch Blog

You are reading the premier of a regular Bad Pitch Blog post, “Five Stories About The Media!” Oh, and make the best product you can because technology doesn''t wow ''em like it used to.” and I can find those opinions on blogs minute by minute.) Hello, participants in this experiment. After all, whose troubles were worse?

Media 40
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Conducting historical interviews in a transparent age

PR Conversations

As my paper will be included in the IHPRC proceedings in due course, I am not going to explain my research philosophy or go into further detail of the methodology and resulting arguments in this blog post. Norsk Geografisk Tidsskrift-Norwegian Journal of Geography, 63, 145-155. Journal of media practice. 2) of archival research.

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Conducting historical interviews in a transparent age

PR Conversations

As my paper will be included in the IHPRC proceedings in due course, I am not going to explain my research philosophy or go into further detail of the methodology and resulting arguments in this blog post. Norsk geografisk tidsskrift-Norwegian journal of geography, 63, 145-155. Journal of media practice. 2) of archival research.